On Take Down Tobacco National Day of Action, youth advocates across the country rally together to stand up and speak out against the tobacco industry.
Startling Facts About Big Tobacco
- In 2022, over 2.5 million middle and high schoolers were current e-cig users.
- In 2022, 42% of high school e-cigarette users vaped most days or daily – a strong sign of addiction.
- In 2022, 85% of youth e-cigarette users used flavored products. The most popular flavors were fruit, candy/desserts/other sweets, mint and menthol.
Test your knowledge on Big Tobacco’s tricks? (Answer Key Below)
1. Unless smoking rates change, how many youth under 18 alive today will ultimately die from a tobaco0-related disease?
a) 2.6 million
b) 3.6 million
c) 4.6 million
d) 5.6 million
2. What is the only flavored allowed in regular (combustible) cigarettes?
a) menthol
b) orange
c) peppermint
d) grape
3. 70% of youth e-cigarette users say they use e-cigarettes because…
a) it makes them feel cool
b) it helps them focus
c) they come in flavors they like
d) they feel peer pressured to
4. One JUUL pod delivers as much nicotine as:
a) 1 cigarette
b) 10 cigarettes
c) 20 cigarettes
d) 50 cigarettes
5. True or False: E-cigarettes have been proven to help smokers quit
6. Propylene glycol, a common ingredient in e-cigarettes, is also found in:
a) antifreeze
b) paint solvent
c) artificial smoke from fog machines
d) all of the above
7. Which of the following statements about menthol cigarettes is NOT true?
a) they are associated with increased smoking initiation
b) they are harsher on the throat than non-flavored cigarettes
c) they were initially marketed as healthier alternatives to regular cigarettes
d) they are harder to quit than regular cigarettes
8. What types of promotions does Big Tobacco spend 95% of its marketing expenditures on?
a) magazine and newspaper ads
b) billboards
c) advertisements in and around retail stores
d) social media ads
9. Which tactics did some vape companies and stores use to exploit the COVID-19 pandemic?
a) false claims that e-cigarettes are a healthy alternative to smoking
b) selling or giving away masks
c) special price promotions
d) all of the above
Answer Key:
1. D
2. A
3. C
4. C
5. False – E-cigarettes are not approved by the FDA as a smoking cessation tool, and there is no conclusive scientific evidence that e-cigarettes are safe or effective for quitting smoking.
6. D
7. B
8. C
9. D
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